Blogs

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Solving Targeted Push

By: James Kozlowski, UI/UX Designer, NEWSCYCLE Solutions The Newscycle Mobile group (formerly DoApp) builds a mobile apps platform for news industry. We have about 400 apps throughout the market serving 10+ million active users. Our goal has never been to be the first to a feature but to build the best solution for our [...]

2018-04-19T13:04:40+00:00 April 19th, 2018|Blog: Mobile|

OTT: Captivating the Cord-Cutters and Print-Nevers

By: Peter Marsh, Vice President of Marketing, NEWSCYCLE Solutions Almost every research study that analyzes news media habits reaches the same conclusion – OTT content is growing exponentially and is by far the video consumption choice among younger audiences. In some markets, consumers are expected to view an average of 19 hours of OTT content [...]

2018-03-28T15:45:35+00:00 March 28th, 2018|Blog: Advertising, Blog: Content, Blog: Mobile, Blogs|

Google shines a light on all your insecurities

New Chrome browser will mark all HTTP sites as “not secure” Beginning this July with the release of the Chrome 68 browser, Google will gradually start marking any sites not using the HTTPS protocol as “not secure.” In a February 2018 blog post from Google’s security product manager, the company said, “For the past [...]

Unique and relevant: the watchwords for local media success

By: Ronnie Willis, Sales Engineer, NEWSCYCLE Solutions A media company in Canada has claimed huge success with a digital product -- a huge enough success that the company killed the print newspaper it had been producing for more than a century. On Dec. 30, Montreal’s La Presse printed its last Saturday edition, becoming the [...]

2018-01-17T16:32:23+00:00 January 17th, 2018|Blog: Circulation, Blog: Content, Blog: Mobile|

The GDPR is coming and NEWSCYCLE Solutions will be ready

By: Peter Marsh, VP of Marketing, NEWSCYCLE Solutions On May 25, 2018, a new landmark privacy law called the General Data Protection Regulation (GDPR) takes effect in the European Union (EU) and European Economic Area (EEA). The GDPR expands the privacy rights granted to individuals living in EU and EEA countries, and it places [...]

Vertical or Horizontal CRM Solutions

Which One is Right for Your Business? By: Peter Marsh, VP of Marketing, NEWSCYCLE Solutions The very smart folks at Gartner predict that the global market for Customer Relationship Management (CRM) software is expected to top $37 billion by the end of 2017. The equally bright analysts at Forrester concur with this prediction [...]

2017-09-26T00:04:30+00:00 September 26th, 2017|Blog: Advertising|

Millennials, Media and Me Me Me

By: Shelby Henderson, NEWSCYCLE Solutions The news media industry is never stagnant, Newscycle knows that for a fact. As the largest software vendor serving the news media industry, we are constantly evolving to keep up with the needs and wants of our audience. With the already overwhelming amount of content circulating, how are we [...]

2017-09-05T20:54:55+00:00 September 5th, 2017|Blog: Content, Blogs|

Hey Publishers: Get Your Apps in Gear

By: Aley Sibol, Marketing Manager, NEWSCYCLE Solutions As the largest software vendor serving the news media industry, Newscycle is not sitting around on our assets. We continue to invest a ton of time researching what’s working and what’s not for publishers. One thing is clear – mobile apps are important tools for increasing engagement and [...]

2017-08-10T14:28:07+00:00 August 10th, 2017|Blog: Mobile|

Yes, seniors use smartphones too. And they love mobile apps.

By: Avery Griffin, Senior Client Engagement Manager, NEWSCYCLE Solutions Technology and simple-to-use mobile devices have made navigating the digital world easier, yet many older adults believe going online is the equivalent of learning a foreign language. Newer generations are introduced to digital use from birth, but laptops and the internet aren’t intuitive for seniors. [...]

2017-06-19T16:02:37+00:00 June 19th, 2017|Blog: Mobile, Blogs|

Youth movement in newspaper readership – online, on mobile and even in print

By: Peter Marsh, VP Marketing, NEWSCYCLE Solutions   While the prevailing view is that consumers – especially younger ones – are shifting their focus away from traditional media, a new survey by L.E.K. Research and NEWSCYCLE Solutions finds just the opposite. Today, young people are becoming the most avid multi-channel news readers, and they [...]

2017-04-26T17:14:22+00:00 April 26th, 2017|Blog: Content, Blog: Mobile|