Part 1: Current State of Programmatic Programmatic is no longer just digital display ads. More and more advertisers as well as media companies see the benefit of an automated buying and selling process in traditional media channels as well. This webinar will cover programmatic mobile, TV, radio, digital-out-of-home, print and native advertising, as well [...]
Programmatic Advertising, using software to buy and sell digital advertising, is becoming increasingly important for advertisers. According to IAB Europe, more than 90% of publishers in Europe were using programmatic technology in 2016. Caroline Briggs, Presales Engineer at NEWSCYCLE, will take you through many of the basic elements of Programmatic Advertising: Understanding the basics of [...]
SalesLink is designed to simplify ad sales and help increase multi-channel advertising revenue. SalesLink integrates advertising sales and customer relationship management functionality into a single, responsive application, enabling sales reps and managers to spend more time selling and less time on paperwork.
Operational Services is a new initiative designed to help you maximize the effectiveness of your NEWSCYCLE systems. Our dedicated team of highly experienced consultants and engineers are available to help with the ongoing, optimal operation of your environments. We also want to make sure your implementation of changes are successful, while ensuring that costs are [...]
In the 30-minute webcast, you will find out: What it is. Native Advertising 101 Who’s using it. Examples of Native Advertising Why you should know more about it. Trends and statistics around Native Advertising How it works. Demonstration of implementing Native Advertising using the NEWSCYCLE Advertising WATCH THE VIDEO Related Content [...]