February 2, 2017
The Amazon Alexa voice-activated service is spreading into numerous devices, with particular growth coming from the news media industry. Alexa devices provide new content distribution opportunities through products like the Amazon Echo, Echo Dot, Amazon Tap, Amazon Fire TV and Fire Tablets.
“We are happy to be chosen as a preferred resource to build Alexa skills and be included on Amazon’s new Alexa agencies and developer tools page,” said Wade Beavers, NEWSCYCLE’s President of Mobile. “To meet customer and industry demands, we have expanded our product portfolio to include Over-The-Top technology, delivering an OTT experience that is measurably different from other providers. We provide alternative designs focusing on playlist-type viewing, instant live view or content browsing, which is how publishers want to engage their users and especially appeal to younger generations. A great design and user experience helps build and retain digital audiences.”