January 11, 2017
“Last year we released four top-quality and feature-rich versions of SalesLink to our customers proving the rapid release concept, and we are committed to keeping this pace in 2017,” said Aubrey Medley, NEWCYCLE’s Product Manager for Marketing Solutions. “SalesLink 2016-4 was our final release last year. It focuses on giving sales teams more tools to boost digital ad revenues and provide the best possible customer service. We added major features surrounding digital inventory and fulfillment and also included smaller features that are crucial to sales, like order logs and duplicate customer checking. With the tools in 2016-4, sales teams can spend more time with customers rather than worry about production processes.”
NEWSCYCLE’s SalesLink 2016-4 includes:
Digital Inventory Management
Integration with Google’s DoubleClick for Publishers (DFP) ad server gives users instant insight into available digital inventory. As a result, sales reps are confident ad orders will fill accurately.
Sales reps can view campaign performance in real-time and know which booking choices, run days, placement and other campaign decisions worked best for an advertiser. Sales teams have an easy-to-understand comparison of fulfilled ads versus booked ads to discuss digital campaign results with customers.
Customer and order-level change logs are available. Filters can be applied, allowing specific changes to be easily noted. Summary lines are included to help provide users with important account and order information.
A new widget displays values (orders, opportunities, accounts, pricing details, etc.) in a funnel format, offering sales reps the option to view sales pipeline information in a non-linear style, with opportunities ranging from highest to lowest probability.