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NEWSCYCLE Blog2018-08-20T20:49:40+00:00

User Experience (UX) Design Maturity and the UX Tipping Point

February 18th, 2019|Categories: Blog: Content|Tags: , , , , |

By Joakim Holmevi, Infomaker The expectations from the users have changed since the beginning of computer technologies. Earlier, when a new technology emerged, the user’s customs were to measure features among different products. But [...]

How events boost profits, reduce subscriber churn

February 11th, 2019|Categories: Blog: Advertising|Tags: , , , , , |

By Karina Fabian Recently, Bergens Tidende, one of the largest papers in Norway, wrote in an INMA blog about how hosting events has helped them build brand loyalty, differentiate themselves in the market, and increase [...]

Why News Media Need Flexible Paywalls

February 4th, 2019|Categories: Blog: Circulation|Tags: , , , , , , |

By: Karina Fabian, Marketing Communications Specialist Last week, my husband, Rob, came home excited. A friend discovered Rob’s company had been mentioned in a news article about startup spaceflight companies. The friend shot him a [...]

Is print really dying? Or just metamorphosizing in purpose?

January 28th, 2019|Categories: Blog: Advertising, Blog: Circulation|Tags: , , , , , , |

By: Karina Fabian, Marketing Communications SpecialistIs print dying or metamorphosizing in purpose?The past year has seen incredible change in the news media industry, as print newspapers and magazines have stopped or greatly reduced print production. [...]

As magazine incomes decline, publishers turn to technologies for help

January 21st, 2019|Categories: Blog: Circulation|Tags: , , , , , , , |

By: Karina Fabian, Marketing Communications Specialist It’s no surprise to publishers that the magazine industry is in a decline. The PwC Global Entertainment and Media Outlook 2015-2020 predicts that by 2020, the magazine industry [...]